Have you searched through the internet and are looking to get the Keap Software but want to know what is keap?
Well, this article is for you!
Keap Software has been around since 1999 and is one of the oldest online software companies. They’ve built a reputation as a reliable company with a great product.
In this review, I’ll cover everything from how to get started using Keap Software to why you should consider buying it.
I’ll also go over the features of Keap Software and how they work together to make your job easier.
Finally, I’ll share my thoughts on whether or not you should buy Keap Software.
Statistics
- The free edition is limited to 100 contacts and has a limited feature set, but it is 100% free forever. (keap.com)
- Because the payment feature is already built into the app, business owners just need to connect their bank accounts and pay a flat, low fee of 2.9 percent plus 30 cents for each transaction. (keap.com)
- 82% of users increased their conversion rates using Keap. (keap.com)
- Personalization offers a huge advantage in winning more business: 76% of consumers say that personalization prompted consideration of a brand and 78% say that personalized content made them more likely to repurchase, according to a study by McKinsey . (keap.com)
- For those requiring more extensive support, the Premier and Premier Plus programs cost an additional 20 and 30% respectively. (hubspot.com)
- Keap started as a small business, and more than 50% of our employees have owned or worked at a small business. (getapp.com)
What is Keap?
Keap is a powerful solution to sales and marketing for small businesses. Keap helps to boost sales and marketing and booming growth.
It centralizes the contact information and pulls data together with data points related to marketing, sales, customers, leads, payment, and others.
Keap is a good choice for small businesses at their starting stage and trying to build a database for the company.
Keap combines marketing automation, CRM, payment solutions, e-commerce, integrations, an app marketplace, and partners.
Keap also includes products to streamline the customer lifecycle, marketing automation, customer relationship management, and leap capture, all of them for small business support.
Keap helps the startups that need to focus on their marketing, especially creating a brand.
Keep maintains the flow of emails, campaigns, and invoices for new leads and new customers.
It tracks the information extracted from forms and business cards and sends personalized SMS to the customers.
Plus, the owner company will always be an alert when a new lead or client reacts through any messages or calls that directly improve customer services.
Keap is among the best choices for professionals because of its easy to use clouds based software for marketing and sales.
Users can send numerous campaigns by choosing any templates or creating a new one from the Campaign builder feature.
All the campaigns are processed through the software itself, so the owner does not have to spend time sending emails manually to every customer.
Plus, payment methods and sending invoices become easy through Keap.
Hence, the startups with limited funding can go with other alternatives as keap is quite expensive compared to other options available.
But the interface of the Keap is unbeatable when it comes to performance.
Top 3 Things Keap Does
Keap has numerous features that bring multiple benefits, but the top 3 things that Keap offers are discussed here.
To understand these respective features go through the points below –
1. Keap organizes current contacts and captures new connections.
Keap helps capture leads, as it can ask for information directly within its landing page builder.
Keap allows to store names, phone numbers, and emails to compile data.
It has the power to shine through storing custom information that is unique to the respective business and contacts.
For example – an owner-run its supermarket.
Keap can quickly help him store the products available with different brands to make sure promotions are targeted using the specific interest of the product within a particular brand, according to the want of customers.
2. Keap helps to have conversations with customers and prospects.
Using Keap will create an ability to start learning about prospects and customers. Keap contains the references of customers.
Keap organizes the contacts of customers.
As Keap offers online forms, and when the customers begin filling those forms, clicking on emails, or visiting websites, the information created through these steps will make you learn about the customers’ interests.
Keap has a feature to segment the contacts saved based on different indicators automatically.
This practice of segmentation is called Tagging.
Tagging helps in organizing the people who are into business, but it also helps to send different conversions to different people based upon who they are, what their activity is, what is the networking, all these just to diversify the business.
Keap helps in email campaigns.
Also, through Keap, people can use their text messages, manage business text, and trigger automation from missed calls through the keap business line feature.
3. Keap compiles sales and profits to strategize to sell more.
Keap helps in what do you sell?
Whether it is a digital or physical product or a service. Keap will help to manage the money.
The features of the fully functional invoicing system of Keap will help the customers pay with credit cards or PayPal.
Keap helps in finding the history of customers through their invoices. Companies using checkout forms can embed the checkout form on their website to easily let their customers do business.
There is an addition of a Pipeline tracking feature.
This feature allows for tracking a contact through the process of the user’s choice.
The owner can create new deals and manage those deals from stage to stage with an interface of drag and drop.
Five alternatives for keap software
When you are looking for alternatives for keap software, be specific with your choice of what you are looking for.
Diagnosing your sales and marketing is what you are looking for is essential for your choice.
The alternatives for Keap Software are mentioned below-
1. Salesforce Sales Cloud
Salesforce Sales Cloud is a good alternative for Keap software as it allows you to track and share information and feedback for marketing and sales via troubleshooting the situation.
Salesforce is especially useful for companies with a massive collection of data and information.
It has a feature of creating tickets that is a great asset of standard reference to analyze the life cycle of service or problem for a customer. The software can embed analytics components directly on the record.
2. Insightly CRM
Insightly is a unique software for marketing geeks. It is among the simplest and the most powerful software.
Insight is used for managing wider business overheads. It is a perfect tool when it comes to balancing communication with customers at once.
It is a user-friendly automation tool that can be accessed from anywhere to handle contacts anywhere.
This is an all-in-one tool for connecting with customers, arranging meetings, and networking.
3. Zoho CRM
Out of many CRM software, Zoho stands out in many ways.
It is affordable, exceptionally cost-friendly, used mainly by startups and small business enterprises.
Zoho shares a clear overview of its users’ working, tasks, calls, sales, and events.
The software is known among developers for its ease of use and customer experience.
It has many features like authenticator, task management, desk, pipeline management, etc.
Also, it is known for being a one-stop solution for end-to-end sales management.
4. Vtiger Sales CRM
Vtiger Sales CRM provides a powerful experience to its users. The software offers powerful tools and features that boost sales and make it easier.
The users understand more about open deals, pipeline, and territory effectiveness. The most known features of Vtiger are
- Estimates the amount of money a user can expect from a deal.
- The software compiles all prospects along.
- The software considers the sales stage and the likelihood of closing deals.
The quotes and bills shared by Vtiger are most significant to the users and all information about the client as well.
The software also shares the insights of sales agents and how they work per day.
Vtiger also finds actions that contribute to the victory and coaches the sales force to achieve peak performance.
5. Pipedrive
Pipedrive is famous for its multiple uses, and it can be used by both startups looking to scale and existing businesses.
The built-in automated system is designed to send emails and tasks when a stage changes.
Pipedrive gives the most simple activities to make onboarding any business a breeze.
The respective software scales and helps grow businesses; companies must try it once.
Pipedrive is high compared with the Salesforce sales cloud as both of them work on the same ground.
Pipedrive is consistently famous among its users for its costs and its capabilities.
Conclusion
Keap is a powerful solution to sales and marketing for small businesses.
Keap helps the startups that need to focus on their marketing, especially creating a brand.
But CRM does not end with Keap.
It has other alternatives as well. Users are advised to choose software as per their needs and the size of their business.
