Discover 30+ Insights on Your Audience and Unlock High-Value Opportunities.
Marketing can be a daunting task for any business, especially when trying to reach your target audience. You need to understand your audience and what they want in order to be successful in your marketing efforts.
Having in-depth insight into your target audience is essential for any business, but acquiring it can take time. For example, you could be wasting time and money researching your audience with little to no return.
An end-to-end audience research tool that helps you discover key metrics like demographics and interests. Uncover new insights from Relyft's detailed report, such as popular topics, hashtags, and resistance points.
With this data, you can craft campaigns and strategies to engage your target audience.
Relyft is the best way to get to know your audience so that you can be more relevant and successful in your marketing efforts.
Relyft is an audience research tool for the B2C segment that allows you to get deep insights into your target audience. It shows their likes, interests, modes of influence, hashtags used, and more for effective marketing.
Similar to: Sparktoro, Audiense
Intuitive UI and UX, easy-to-use platform, very stable.
Best for Solopreneurs, Freelancers, SMEs, Agencies, and CXOs who are looking for detailed insights into their target audience.
76% of companies experienced increased ROI using an audience-targeted approach. (Source: DataXu)
Around 82% of shoppers said that personalized ads influence their purchase decisions. (Source: Accenture)
Micro-targeting can increase the effectiveness of campaigns by a multiple of 2-3x containing localization and personalization. (Source: Optimove)
88% of marketers agreed that knowing their audience helps them tailor their campaigns for better results. (Source: Relyft)
Audience Demographics:
See detailed analytics about the live audience’s demographics, including gender, age, hobbies, what excites them, and where they work. Understand the distribution of the traffic, marketing channels, social presence, and sentiment analysis.
The Audience Demographics feature helps you gain an understanding of the characteristics of the audience that you’re researching. Get to know your customers and better target your content with the insights you can gain from Audience Demographics.
You can use the information to create a marketing campaign on Google, Facebook, and Twitter, increasing the reach and effectiveness of your message. With the Audience Demographics feature, you have the power to gain deeper insights into the people you’re connecting with.
Audience Behaviors:
Understand who they follow, what they’re interested in, what they’re talking about, who’s influencing them, and more. You’ll gain insights into their interested publishers, the websites they visit, the hashtags they use, their habits with language, and more.
These advanced analytics and insights delivered by AI-powered tools allow you to better understand your audience and its behaviors to engage them more effectively.
Discover the best strategies to reach more people and make the most of your product. Use Audience Behaviors to keep track of your customers’ interests, identify trends, and uncover new opportunities. With Audience Behaviors, you have the data you need to succeed.
Web Embed & Sharing:
The Web Embed & Sharing feature allows you to present and share your research findings organizationally and professionally easily. You can quickly and easily embed your findings on your website or blog or link to them so that others can easily access them.
Drive Traffic Through #Hashtags Your Audience Uses:
Relyft helps you learn more about the #hashtags your target audience uses and follows to improve social media interaction and brand exposure.
Relyft helps you learn more about the #hashtags your audience is most likely to use. This feature allows you to discover which hashtags your customers follow, the types of content they interact with, and the topics and conversations they’re engaged in.
By understanding your target audience's hashtags, you can tailor your content and campaigns to their interests and needs. This can increase your brand exposure and engagement on social media and help drive more traffic to your website.
Use Relyft to discover previously unknown treasures or podcasts discussing a particular research topic.
Use Relyft to gather more information about the demographics of the audience you are marketing to.
Performing text analysis on the live audience based on the text contained within the post, the comments, and the bios.
Use Relyft for conducting audience research to learn more about your target interests.
The best part? You will pay just once and can use Relyft for a lifetime. Grab your lifetime deal today.
10 Reviews
UI is nice. So promising.
It can only research audience based on the inputted keywords and no filters before search.
Comprehensive research platform
Analytics and insights into audience demographics and behaviors
Helps businesses and marketers understand the target audience
Improves marketing efforts
Web Embed & Sharing is really helpful
No cons as of now
1. You can use the data to create a marketing campaign on Google, Facebook, and Twitter, which will increase the reach
2. You can learn more about the people you’re connecting with by using the Audience Demographics feature.
3. These advanced analytics and insights provided by AI-powered tools enable you to understand your audience and their behaviours better.
4. Keep track of your customers’ interests, identify trends, and discover new opportunities with Audience Behaviors.
5. The Web Embed & Sharing feature makes it simple to present and share your research findings in an organisational and professional setting. You can embed your findings on your website or blog quickly and easily or link to them so that others can easily access them
6. It can help you learn more about the #hashtags that your target audience is likely to use. This feature allows you to learn which hashtags your customers follow, the types of content they interact with, and the topics and conversations in which they are involved.
7. It is a B2C audience research tool that allows you to gain deep insights into your target audience. It displays their preferences, interests, modes of influence, hashtags used, and other information for effective marketing.
Need Some Improvement For Better Result
Easy signup and onboarding
Single keyword audience research
30+ Key insights about audience
Sentiment Analysis
Demographics
Detailed Overview
Detailed documentation & knowledge base
Live chat and support
Ability to add team members
No cons as of now
Excellent reporting
Quite simple to use
The data is extremely relevant
? ? Teams features
Very useful tabs with data that any marketer will find helpful and useful for studying their audience
Access to chat support
The search runs quickly
support documentation is subpar
Support Email - info@relyft.co
Knowledgebase - https://relyft.notion.site/Relyft-Documentation-88ab95fdf76f4685bb4af5e57241c210
Roadmap - https://relyft.notion.site/79f08ddd514e4130a83b52c91625f20e?v=b999150e0ec245e881f4466b845b7c6a
What network and websites does relyft's AI cover?
A: Relyft for now covers more than 20 network integration and currently allows you to track top 1M websites according to Ahref. Our Scout AI can capture live audiences easily to provide some accurate results.
What languages and geographies does relyft cover?
A: Relyft supports more than 30 languages and can perform searches even for localities.
How can I improve my relyft searches?
A: You can view our video to help you perform the searches and take all the advantages of our platform.
How does Relyft know which accounts, websites, podcasts, and channels are popular with a given audience?
A: In order to successfully capture the audience, Relyft first "crawls" billions of distinct web pages, social media accounts, and individual pieces of content on social platforms. Next, it constructs a database by associating profiles and content with unique identifiers in real time. These are what we refer to as "profiles," and you can think of them as a compilation of the various web and social pages that belong to an individual person or organisation. The ability of Relyft to aggregate and present information is supported by these profiles, which are the platform's fundamental building block.
How many profiles does Relyft’s database contain?
A: We do not save any profiles in our database; instead, we crawl them as they are being updated.
What networks and websites does Relyft’s information cover?
A: Relyft’s coverage includes all publicly accessible websites that are connected/linked-to a social account in our database. We also specifically scan/crawl for social media profiles across the following networks: Facebook, Instagram, Github, LinkedIn, Medium, Pinterest, Reddit, Twitter, Vimeo, Youtube, Apple Podcasts, Dribbble, Behance, Discord, Quora, Pocket, are some of the major network we scan. Plus in future we will also keep adding more sites.
Privacy and personal information in Relyft?
A: Relyft doesn’t store any personal information, we just store twitter id and access it over API to get Hidden Gems. Relyft works to be compliant with all applicable privacy laws in the United States and the countries from which we intentionally crawl, collect, and store data. Our product intentionally does not collect and display personally identifiable information (one of the reasons you won’t find email addresses, physical addresses, phone numbers, etc in Relyft).
Accuracy and bias in Relyft’s data?
A: Known biases in SparkToro’s dataset includes:
Our data almost certainly contain additional biases that are related to the ones described above. For instance, we probably over-index on more affluent households in English-speaking countries because individuals in these demographics are more likely to have access to the internet and to regularly keep up with or use their social media accounts. We make no effort to alter our data or find ways to control for inherent bias, and as a result, we unintentionally reflect the inherent biases of the societies and peoples in which we live.